This shampoo concentrate (24:1) is formulated for pleasant conditioning, loaded with vitamin B-5. It will add texture and body to lifeless and tired coats. Excellent rinsability - mobile groomers and professional salons alike love the way it fills the air with brilliant orange scent. This shampoo is wonderful on Poodle and Bichon coats. No double coated dog should live without texture! Safe on cats.